Etymograph

English

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Advertisement comes from Middle French advertissement ‘statement calling attention’, from advertir ‘to warn’, and ultimately from Proto-Indo-European *wert- ‘to turn, to rotate, spin’.

  1. Proto-Indo-Europeanc. 4500–2500 BCE*wert-‘to turn, to rotate, spin’reconstructed
  2. Proto-Indo-European, derivedc. 4500–2500 BCE*wértetor‘to turn, be turning’reconstructed
  3. Proto-Italicc. 1500–700 BCE*wertō‘to turn’reconstructed
  4. Latinc. 75 BCE–200 CEvertō‘to turn, turn oneself, direct one's way, to turn about, turn around, revolve’
  5. Latin, derivedc. 75 BCE–200 CEadvertō‘to turn to or towards’
  6. Old Frenchc. 842–1400avertir
  7. Middle Frenchc. 1400–1600advertir‘to warn’
  8. Middle French, derivedc. 1400–1600advertissement‘statement calling attention’
  9. Englishearliest quotation 1947advertisement

attested reconstructed ? uncertain or disputed deepest recorded ancestor

Lineage

  1. Proto-Indo-Europeanc. 4500–2500 BCE*wert-‘to turn, to rotate, spin’reconstructed
  2. Proto-Indo-European, derivedc. 4500–2500 BCE*wértetor‘to turn, be turning’reconstructed
  3. Proto-Italicc. 1500–700 BCE*wertō‘to turn’reconstructed
  4. Latinc. 75 BCE–200 CEvertō‘to turn, turn oneself, direct one's way, to turn about, turn around, revolve’
  5. Latin, derivedc. 75 BCE–200 CEadvertō‘to turn to or towards’
  6. Old Frenchc. 842–1400avertir
  7. Middle Frenchc. 1400–1600advertir‘to warn’
  8. Middle French, derivedc. 1400–1600advertissement‘statement calling attention’
  9. Englishearliest quotation 1947advertisement

Earliest quotation: 1947, On Gin Rummy: An All-American Roundup: “The safest time to answer a possible advertisement is…”

Formed from advertise + -ment

Anglo-Norman advertir ‘to inform’

Middle English advertisen ‘to notify, inform’

English advertise

Linked words

through Proto-Indo-European *wert- ‘to turn, to rotate, spin’

word, worth, weird, ridiculous, universe, ridicule, derision, invert, deride, wurst, derisive, extraversion, 57 more

through Proto-Italic *wertō ‘to turn’

diversion, inversion, inverse, aversion, transverse, perverse, averse, perversion, introvert, vertebra, reversion, evert, vertiginous, 40 more

through Latin vertō ‘to turn, turn oneself, direct one's way, to…’

university, version, conversation, divorce, diversity, versus, diverse, verse, vertical, vortex, versatile, convertible, divert, diversification, revert, pervert, vertex, vertigo, vertebrate, subvert, vert, verso, perversity, 52 more

through Latin advertō ‘to turn to or towards’

adversity, 7 more

through Old French avertir

avert, 1 more

Today it means

noun A commercial solicitation designed to sell some commodity, service or similar.

Language periods are conventional ranges, not dates for this word.

Etymograph / Proto-Indo-European *wert- / advertisement