English
greenwashing
Blend of green + whitewashing (or green + -wash + -ing).
A blend of green + whitewashing
Proto-Indo-European *gʰreh₁- ‘to grow’
…
Proto-Germanic *grōniz
Proto-West Germanic *grōnī
Old English grēne
Middle English grene
English green
Today it means
noun The practice by people, organizations and states of presenting themselves as environmentally-friendly and progressive in order to disguise or divert attention away from their actual environmentally damaging behavior.
Language periods are conventional ranges, not dates for this word.
Etymograph / greenwashing